Daisy icon: Franca Sozzani

The women whose style inspires us again and again

The editor-in-chief of Vogue Italia for nearly three decades, Franca Sozzani was a visionary who pushed the boundaries of fashion and storytelling. Her personal style was just as impactful—timeless, elegant, and effortlessly cool.

With a penchant for ethereal fabrics, unexpected silhouettes, and an undeniable sense of ease, Franca’s wardrobe was a masterclass in mixing romance with intellect.The late visionary’s influence continues to shape the fashion world today, proving that true style transcends trends.

It’s official: The maxi dress is a forever staple. Franca often gravitated towards long, flowing styles in intricate prints or soft, gauzy fabrics.

Here’s Ulla Johnson’s modern take on Sozzani’s signature look (their new arrivals just dropped and there are so many styles to choose from–hello wedding guest dress ideas.) This one evokes the same dreamlike elegance (here’s a shorter sleeve option), both at a lower price point.

Another of Sozzani’s signatures was her collection of antique chandelier earrings (here’s a bold, dramatic version, and we also love this colorful pair, and these and these for every day) that she juxtaposed with refined, low heels like these and these.

Then there was her love for tailored menswear-inspired pieces like blazers and coats–always balanced with something very feminine like a skirt, dress or silk top underneath.

A sharply cut blazer like this double-breasted option and this simple light coat are the perfect nod to her polished-yet-relaxed aesthetic. Worn over a silk blouse or even a delicate lace top, the contrast was key to her effortlessly chic approach. We also found this military style coat and these suede boots inspired by her chic outfit.

And, finally, her love for pattern play and layering textures. She was masterful in knowing how far to go with this, and always made it look truly effortless.

Franca knew how to style a statement skirt like no one else. She would pair them with a cool breton stripe top, solid or pattern silk blouse or chunky sweater. Another one of her signature looks was a sweet dress topped with a wild pattern coat (like this old-school leopard print one), and always with show-stopping shoes.

While Sozzani may have spent her life behind the scenes shaping the world of fashion, her personal style was a statement all its own. Her ability to blend classic elegance with daring experimentation is why she remains a Daisy icon.